During this coronavirus period, many companies have decided not to push in marketing.
But, Is there any things that can be done during this period or not?
Surely companies that deal with education and information can take advantage of this period to inform and communicate with their audience.
Not so much by creating too ironic or referential content but rather valuable content that can be useful to people in this period.
If you are involved in education you can create online tests or quizzes in order to get people involved and to give them something of value.
If you deal with tourism you can inform and intrigue users with content regarding curiosities and stories from different destinations all over the world.
If you sell products you can create tutorials in which you can explain how to use that product.
It is, therefore, the perfect time to dedicate to your brand awareness.
It is also the perfect time to define your next goals and plan the next marketing activities.